SmartLab Events
The all in one platform for managing and delivering immersive virtual, hybrid & in-person events.

Whether online, on-site, or blended, SmartLab Events enables the delivery of powerful, branded experiences that drive engagement and deliver measurable impact.




Director, Internal Communications, AstraZeneca
Deliver consistent, high-quality experiences. Seamlessly run virtual, hybrid, or face-to-face events while maintaining a unified experience across devices.

Fully branded environments and personalized agendas ensure your event feels uniquely yours.
Live polls, Q&A sessions, surveys, chat and networking tools enhance participation in real time.
Monitor engagement, participation, and feedback—feed learnings directly into future events.
On-demand content and community features keep your event accessible and active long after it ends.
Customizable environments make your event a unique experience that inspires engagement
End-to-end support for participants, producers, and facilitators
Personalized end-to-end journeys
Custom branding & design
Flexible, hybrid ready platform & app
Remote facilitation
Integrated live streaming
Registration & check-in for your participants
User profiles & community engagement
Multi-day agendas & session booking
User management & event logistics
Attendee communication & push notifications
Q&A, polling & surveys
Collaboration tools and workflows
Points & leaderboards
Multi-media resources & discussions
Event networking & social engagement
Reporting & Analytics
Measured journey progress
Follow-up campaigns
On demand content
The start of a wider initiative



Supercharge delivery with powerful AI agents supporting producers and participants across the platform.
Explore SmartLab AI
Instantly analyze engagement trends and sentiment on-demand.
Generate infographics, cluster audience data, identify key priorities.
Recommend relevant sessions, content or followup resources.
Fast-track event setup with smart workflow prompts and templates.

Deliver a consistent look and feel—across any format, anywhere.
Tailor every space to reflect your brand identity.
Join from desktop, mobile or tablet.
Personalized content based on attendee type.
Multi-language for global inclusivity.

Drive active participation and turn attendees into contributors.
Keep audiences involved and capture instant feedback.
Conversation and connections before, during and after events.
Add context and depth with documents and media.
Motivate participation with points, leaderboards and challenges.

Real-time meeting tools that spark participation and deepen engagement.
Capture opinions instantly with multiple question types.
Let your audience surface the most pressing questions.
Visualise group sentiment as it evolves live.
Gauge understanding and energy in the moment.

Our experienced producers, designers, and facilitators work with you every step of the way to deliver a high-impact, low-stress event.
Skilled, specialist support.
Event strategies that work.
Hundreds of top-tier events for Fortune 500 clients.
Stress less, impress more.

A suite of apps for collaboration, polling, and mapping ideas.
Brainstorm with your team and visualise the ideas.
A collaborative space to share and engage with stories and ideas.
Capture valuable data, focus ideas and accelerate decision making.
Interactive and engaging surveys to capture and analyse emerging trends.
Crowdsource and collaborate through a virtual whiteboard.
Real-time mapping of activities, milestones and responsibilities.
Enables teams to quickly design process structures and workflows.
Rank and prioritise ideas to make better decisions.
Survey, define, and visualise your team’s priorities.
Capture and compare feedback over time.
Broadcast engaging messages.
Build and run reusable interactive workshop flows.
SmartLab is built with security & sustainability at its core—we’re ISO/IEC 27001 certified and trusted by global organizations to handle sensitive data with confidence.




SmartLab supports the needs and requirements of all event formats.

Large scale, highly interactive events.

Inspire and align leaders with high-touch experiences.

Globally coordinated live debut events.

Secure, polished, professional engagement.

Collaborative, immersive learning sessions.

Facilitate meaningful new connections.

Structured, compliant settings for expert discourse.

Immersive sessions on AI, sustainability, future trends, and organisational alignment.

Deliver scalable, repeatable events and webinars with ease.