SmartLab
Event App
Deliver unforgettable virtual, hybrid, and in-person events with a sleek, highly interactive app designed to supercharge engagement, networking and collaboration.

Smarter experiences at every touchpoint
Designed for enterprise events, the SmartLab Event App offers powerful, customizable tools for participants and producers — perfect for conferences, summits, launches, and training.
The world’s biggest organizations are usingSmartLab to deliver events, engagement and learning programmes. More than 100,000 people have experienced the power of SmartLab.
Ludic maintains an ISO/IEC 27001:2013 certified Information Security Management System with regular audits to ensure compliance.




“SmartLab helped raise engagement and ensured every participant did the cascade at a 100% completion rate.”
Director, Internal Communications, AstraZeneca
What makes SmartLab different
SmartLab isn’t just an event app — it’s a platform designed around your success, with real people supporting every step.
Hands-on support
Tech should never be your stressor. Our dedicated team of producers and facilitators are by your side before, during, and after the event to ensure everything runs smoothly.
From event to impact
With SmartLab, your event is just the beginning. Easily transition participants into long-term learning programs, collaborative workstreams, or strategic change initiatives — all hosted on one integrated platform.
Build to engage
From onboarding to the closing keynote, SmartLab keeps your participants connected, engaged, and informed — whether on-site or remote. The SmartLab Event App ensures every user journey feels tailored and seamless.
Designed by facilitators for facilitators
Built with the insight of real-world producers and event leads. SmartLab empowers you to manage flow, engagement, and content in real-time with total confidence.
Smart features for smart events
From start to finish, we’ve got your event covered.
Event delivery
Personalized end-to-end journeys
Custom branding & design
Flexible, hybrid ready platform & app
Event networking
Multi-day agendas & session booking
Gamification and leaderboards
Q&A, polling & surveys
Multi-media resources & discussions
Push notifications
Social engagement
Remote facilitation
Registration & logistics
Registration for your participants
Attendee communication
Event check-in
User management & event logistics
Continued, measurable impact
Reporting & Analytics
Follow up campaigns
On demand content
The start of a wider initiative
Build a thriving community
Create a sense of belonging before, during, and after your event with tools that drive conversation, content sharing, and playful engagement.
Discussions
Chats & group forums
Photo gallery
Share memories & highlights
Activity feed
Live updates & content sharing
Gamify
Leaderboards & points

A visual experience that’s unique to your brand
From the interface to the environment, every pixel of SmartLab can be tailored to reflect your brand, theme, or event identity.
Custom theme
Logos, colours, your voice
Engaging environments
Immersive branded visuals
Adaptive agenda
Interactive visual schedule
Interactive activities
Polling, Q&A, surveys and more

Use cases
SmartLab fits to the needs of any event format
Leadership Events
Equip leaders with a focused, engaging environment to align, inspire, and act — whether in-person or hybrid.
Conferences
Manage complex agendas, networking, and engagement at scale with a seamless branded experience.
Think Tanks
Facilitate deep discussion and collaborative problem-solving with tools built for insight capture and synthesis.
Design Events
Turn creativity into outcomes with visual tools, real-time feedback, and collaborative decision-making apps.
Advisory Boards
Streamline input and collaboration from diverse experts with structured sessions and secure content sharing.
Investigator Meetings
Deliver compliant, interactive medical content with tracked participation and post-event learning continuity.
Complex journeys made simple
Whether it's a single track or a multi-week learning program, SmartLab makes it easy to guide participants through structured, personalised, and measurable experiences.
Activity timeline
Clear session maps
Tailored flows
Custom user paths
Alerts and nudges
Role-based push notifications
Control & insights
Admin tools and analytics

Supported by our expert event team
Our experienced producers, designers, and facilitators work with you every step of the way to deliver a high-impact, low-stress event.
Dedicated people
Skilled, human support
Proven methods
Event strategies that work
Decades of experience
100s of top-tier events
With you every step
Stress less, impress more


More than just an event app
The SmartLab Event App is your gateway to deeper learning, engagement, and collaboration. Run leadership summits, product rollouts, or global initiatives — then extend the experience through:
- Personalised learning journeys
- Collaborative project spaces
- Ongoing challenges and live sessions
- Enterprise-scale hybrid programs
From a single event to lasting impact, SmartLab connects people, purpose, and progress.
Explore the full SmartLab platform